AppFox vs ReConvert
ReConvert optimises your thank-you page. AppFox does that plus lets customers edit their orders - and doesn't display third-party ads on your store.
The short version
ReConvert - now rebranded as Upsell.com - is one of the most widely installed post-purchase upsell apps on Shopify, with over 2,800 reviews. It's capable, but it comes with a pricing model that charges a 0.75% revenue share on top of monthly fees, and in early 2026, the app faced significant merchant backlash after it was found to be displaying third-party ads (including Capital One offers) on merchant thank-you pages without clear consent. AppFox offers post-purchase upsells with flat-rate pricing, no revenue share, and no third-party ads - ever.
Best for
Merchants who want reliable post-purchase upsells with predictable pricing, no revenue-share fees, and full order editing baked in.
Why merchants switch from ReConvert
No revenue-share fees
ReConvert charges 0.75% of every sale attributed to the app on top of the monthly plan. AppFox has flat-rate pricing - your upsell revenue is 100% yours.
No third-party ads on your store
In early 2026, ReConvert was discovered to be showing Capital One and other third-party ads on merchant thank-you pages without explicit consent. AppFox will never display third-party ads on your storefront.
Order editing included at no extra cost
ReConvert is upsell-only. AppFox ships the full self-service order editing stack alongside upsells - so you solve two major post-purchase problems with one app.
Predictable monthly pricing
ReConvert's tiered plans scale with order volume and layer on a revenue percentage. AppFox Growth is $19/mo flat regardless of order count or upsell revenue.
Side by side, line by line
Post-purchase upsells
- APPFOX
- Yes
- ReConvert
- Yes
Thank-you page customisation
- APPFOX
- Via upsell blocks
- ReConvert
- Yes
One-click upsell funnel
- APPFOX
- Yes
- ReConvert
- Yes
Birthday collector / surveys
- APPFOX
- No
- ReConvert
- Yes
Self-service order editing
- APPFOX
- Yes
- ReConvert
- No
Address change & validation
- APPFOX
- Yes
- ReConvert
- No
Order cancellation
- APPFOX
- Yes
- ReConvert
- No
Approval queue & eligibility rules
- APPFOX
- Yes
- ReConvert
- No
Revenue-share fee on upsells
- APPFOX
- No
- ReConvert
- 0.75%
Third-party ads on storefront
- APPFOX
- No
- ReConvert
- Reported 2026
Shopify Flow integration
- APPFOX
- Yes
- ReConvert
- No
Analytics dashboard
- APPFOX
- Yes
- ReConvert
- Yes
Free plan
- APPFOX
- Up to 50 edits/mo
- ReConvert
- No
Starting price (paid)
- APPFOX
- $19/mo flat
- ReConvert
- $4.99/mo + 0.75%
Comparison based on publicly available information as of June 2026. Pricing and features may change.
Switching from ReConvert?
In early 2026, multiple Shopify merchants reported that ReConvert was displaying Capital One credit card offers and other third-party ads on their checkout and thank-you pages without their knowledge or explicit consent. The developer acknowledged this as an intentional feature. AppFox has no third-party ad placements and never will.
ReConvert's entry plan is $4.99/month but adds 0.75% of attributed upsell revenue. At $3,000/month in upsell revenue, that's an extra $22.50 - already more than AppFox Growth at $19/mo with no percentage. At $10,000/month in upsells, ReConvert costs $74.99/month. AppFox stays at $19.
ReConvert has a larger library of thank-you page widget types (birthday collectors, video blocks, countdown timers). AppFox focuses on high-converting product upsells inside the order edit flow. Most merchants find the AppFox upsell flow converts better because customers are in a higher-intent editing session.
Related comparisons
See why merchants switch to AppFox
Free plan up to 50 edits per month. 5-minute setup. No card required.
Free plan available · support@getappfox.com